Scroll, Stop, Shop: Decoding impulsive buying in social commerce
- Creator: Azad Moghddam, Hamed , Carlson, Jamie , Wyllie, Jessica , Mahmudur Rahman, Syed
- Resource Type: journal article
- Date: 2024
Customer engagement and sharing behaviors: Toward a contingent curvilinear perspective
- Creator: Taylor, Alex , Carlson, Jamie , Liao, Yi-Chuan , Rahman, Mohammad M.
- Resource Type: journal article
- Date: 2023
Utilising machine learning to investigate actor engagement in the sharing economy from a cross-cultural perspective
- Creator: Barari, Mojtaba , Ross, Mitchell , Thaichon, Sara , Surachartkumtonkun, Jiraporn
- Resource Type: journal article
- Date: 2023
Conceptualizing and operationalizing a firm performance centric customer engagement orientation
- Creator: Mursalin, Jabir Al
- Resource Type: thesis
- Date: 2022
Engaging Gen Y customers in online brand communities: a cross-national assessment
- Creator: Carlson, Jamie , Rahman, Syed Mahmudur , Rahman, Mohammad M. , Wyllie, Jessica , Voola, Ranjit
- Resource Type: journal article
- Date: 2021
Habitus as a value lens to link customer engagement and value cocreation
- Creator: Ellway, Benjamin Piers William , Dean, Alison
- Resource Type: journal article
- Date: 2020
Clustering consumers and cluster-specific behavioural models
- Creator: De Vries, Natalie J. , Carlson, Jamie , Moscato, Pablo
- Resource Type: book chapter
- Date: 2019
Customer engagement with brands in social media platforms Configurations, equifinality and sharing
- Creator: Carlson, Jamie , Gudergan, Siegfried P. , Gelhard, Carsten , Rahman, Mohammad Mahfuzur
- Resource Type: journal article
- Date: 2019
S-D logic – informed customer engagement: integrative framework, revised fundamental propositions, and application to CRM
- Creator: Hollebeek, Linda D. , Srivastava, Rajendra K. , Chen, Tom
- Resource Type: journal article
- Date: 2019
Examining the drivers and brand performance implications of customer engagement with brands in the social media environment
- Creator: De Vries, Natalie Jane , Carlson, Jamie
- Resource Type: journal article
- Date: 2014